This is not another ebook filled with get-rich-quick schemes, crazy ideas, and unrealistic claims. It's also not filled with boring tutorials of how to list an eBay auction. After all, eBay has made it so easy that virtually anyone who can find their way to the internet can figure out how to follow the on-screen instructions to post an auction.
What you will find is 135 pages of the stuff that really matters. I'm talking about the pure money-making knowledge that sets apart the average sellers from the big time PowerSellers. These aren't "secrets" as so many authors like to call them: This is tried and true REAL information that can help you make money starting NOW.
For more information about this new ebook, go to:
http://www.auctionsprofit.com/download/?aff=18857
Tuesday, January 1, 2008
Saturday, December 15, 2007
The Death of Network Marketing
Hi Again...
starzlet here...
I just got an email about Ellie Drake's and Mike Filsaime's Free Report called - "The Death of NetworkMarketing"
I will admit, like you may also be feeling now, that I thought it was some hyped up offer to get me to buy something...
...Turns out I was wrong. Way wrong.
The bottom line is, this report really opened my eyes that Network Marketing may be dying.
When I read this, I immediately thought of sharing it on my blog
The times are changing for us and it would be a shame for you or anyone to not read this report and fail like many will.
I read it, and I wanted to share it with you ASAP.
I recommend you take a break from whatever it is you are doing if you can and get access to this report now.
Consider your future success by going here now...
http://the-death-of-networkmarketing.com/?see-why=23926
Thanks,
Starzlet
PS - Mike and Ellie say it will only be available for a few days or so, so do not delay...
starzlet here...
I just got an email about Ellie Drake's and Mike Filsaime's Free Report called - "The Death of NetworkMarketing"
I will admit, like you may also be feeling now, that I thought it was some hyped up offer to get me to buy something...
...Turns out I was wrong. Way wrong.
The bottom line is, this report really opened my eyes that Network Marketing may be dying.
When I read this, I immediately thought of sharing it on my blog
The times are changing for us and it would be a shame for you or anyone to not read this report and fail like many will.
I read it, and I wanted to share it with you ASAP.
I recommend you take a break from whatever it is you are doing if you can and get access to this report now.
Consider your future success by going here now...
http://the-death-of-networkmarketing.com/?see-why=23926
Only When Video Is Done, click here
Thanks,
Starzlet
PS - Mike and Ellie say it will only be available for a few days or so, so do not delay...
Saturday, December 1, 2007
Donald Trump’s Marketing Secrets Revealed!
Copyright © 2006 Quick Turn Marketing International, Ltd.
It's official!
Now in it's third season, Donald Trump's killer television series "The Apprentice" is officially a
"franchise."
With new seasons in the making, a clothing line that carries "The Apprentice" brand, DVD's in production, and mega-fortunes to be made, it's no surprise that the king of real estate... a man who knows a good thing when he sees it... is involved.
I like Donald Trump a lot.
Mostly because I learn something new from him every time I watch him in action.
One of the barbs critics aim at Donald Trump is that he's a shameless egomaniac who can't get enough of the spotlight.
Well, they may call it egomania, but from my perspective... it's a brilliant business strategy.
I'll admit it: I'm a marketer.
My job is to make people sit up and take notice of my clients (and their products or services), and to deliver a "brand" message at every opportunity.
That's exactly what "The Donald" does.
If that makes me him an egocentric, self-congratulatory target for media pundits, who cares? Because it also makes him a "household name"…in households from Bangor, Maine to Bangkok
Thailand.
Brand recognition is the foundation of every marketing strategy.
If you're a small business owner, YOU are your brand.
That means you must sell yourself as well as your product or service.
Trump understands the concept, and what's why you see his brand Trump on everything.
You've got to be willing to get name out there…
Willing to say, "Hey look me!"... Ready to stand up for yourself, believe in yourself, and blow your own horn…
Loudly and as often as possible.
Have you noticed that each episode of "The Apprentice" includes a segment devoted to a current Trump project?
This as an opportunity for "The Donald" to billboard a success story.
Week after week, he tells millions of people, "I'm a great real estate giant and here's the proof." Take a tip from "The Donald"…
You've got to be your own full-time marketing campaign 24 hours a day... because nobody else will!
Especially if you're an entrepreneur.
When you're the own of a business, especially a new business, it's kind of like being a parent.
Before your business can "talk"... before your "little one" has grown and established a reputation that literally "speaks for itself"... you need to be the "spokesperson."
How long will this last?
You may not want to hear this, but the answer is -- forever. You must always be ready to carry the banner for your business and your success.
So, before you give Donald Trump "two thumbs done" for shameless self-promotion, consider how his ego... and his knack for savvy marketing... is a real asset to his business empire.
If it's good enough for "The Donald," it's good enough for me... and YOU, too.
The next time you sit down for the next episode of the "Book Smarts vs. Street Smarts" season of "The Apprentice," open your mind.
Instead of picking at the negative traits of "The Donald" or his "top guns" Carolyn and George, think about their success and ask yourself...
What can I learn from this guy? How does he marketing himself? How can I adapt this concept to me and my business?
The truth is, if you can't get at least a handful of "golden nuggets" from this super-successful
entrepreneur, you may be hopeless.
What I'd like to do is share some of the key marketing insights I've learned from Donald Trump and "The Apprentice" that you, too, can use in your business.
Before we get to the marketing insights, however, there's a bigger business concept that you need to understand.
I'll give it to you the way I like best... straight...
"Lok-ed and loaded" to blow your mind:
You have something to learn from people of any age, any background, any education, and any level of success.
The candidate on "The Apprentice" can't hold a handle to Donald Trump's success. Yet each week, they pull rabbits out of hats, rising (more or less) to meet the challenges presented to them.
Every new task makes them better in business as they evolve, refine strategies, and respond to what they're learning. There's no better formula for success than the flexibility and resilience they demonstrate.
So don't just focus on "The Donald" for your weekly dose of marketing magic.
Keep an eye on the candidates, too! You never know who's got something to teach you.
= = = = = = = = = = = = = = = = = = = = =
Apprentice Marketing Lesson #1 - Too Much Is Never Enough
= = = = = = = = = = = = = = = = = = = = =
Actually, "too much is never enough" was a successful slogan from the early days of MTV, but it could just as easily be the "poster child" for marketing. You can never connect with consumers too frequently.
There's a marketing truism out there: To sell a prospect, you'll need to make repeated contact. That's why most direct mail campaigns use a minimum of three messages, why magazines put as many as five subscription forms in each issue, and why "The Donald" says the word "Trump" as many times as he can in every episode of "The Apprentice."
Does it make a difference? Can it make "The Donald" even more successful?
Definitely.
In the 21st Century, every consumer is bombarded with advertising messages…up to 3,000 a day for some people.
After a while, they just tune out. Or, if they don't tune-out, consumers are often so distracted that they don't really hear or see a marketing message.
It's more effective to send three mailers to 1,000 prospects than one mailer to 3,000though the cost is the same. Another approach is a "timed" or "sequenced" campaign.
In this kind of campaign, message #1 is a teaser. #2 is the "guts" and a gift offer. #3 gives ordering instructions. The sequenced approach allows you to generate both expectations and recognition.
Prospects look forward to hearing from you.
It doesn't take a rocket scientist to figure out that you need to keep hammering away at the eyes and ears of potential prospects. But the main reason for this many not be as obvious as you think...
By repeating your marketing message over and over, you "imbed" that message in the consumer's mind. Then, when the consumer needs what you have to offer, they'll think of you first... even if aren't actively marketing to them in the moment.
The goal is to make yourself the automatic go-to solution for a problem whenever that problem occurs. The consumer's sub-conscious will do the driving.
= = = = = = = = = = = = = = = = = = = = =
Apprentice Marketing Lesson #2 - Sex Sells, But Too Much Sex Repels
= = = = = = = = = = = = = = = = = = = = =
The candidates chosen for "The Apprentice" are uniformly attractive, articulate, and the kind of
people that most other people enjoy looking at.
The producers of the show -- including Mark Burnett who produces that other mega-hit "Survivor" -- know that sex sells on television.
Sex sells in marketing, too.
During the second season of "The Apprentice" when "The Donald" pitted the men against the women, tasks were routinely won thanks to sex appeal... women's AND men's.
(You may recall that the men's team used one of their attractive members to flirt with and win over a table of gay diners during a restaurant challenge.)
But if you weren't watching closely, you might have missed the episode where sex didn't sell -- big time... and THAT is the point of this mini-lesson.
In one of the last episodes of the second season, candidates were challenged to sell candy.
On one team, two blonde women donned matching red leotards and flashed -- their smiles only -- at male prospects.
Sales were brisk because, as we all know, sex sells... and for most men there's nothing sexier than a leggy blonde.
The other team was struggling, so with just minutes to spare before the end of a task, one team member offered to drop her skirt as a way to convince male passersby to buy her candy.
They bought... in droves.
They weren't buying candy, of course, they were buying sex... just like the guy who finds a car suddenly irresistible because of the leggy swimsuit model that's advertising it at the Auto show... and just like the guys who bought from the blonde "twins" on the other team.
The problem with the "buy my candy and you can see my buns" approach is that it was over the top.
As "The Donald" pointed out in the boardroom, the candidate wasn't selling candy... she was selling sex literally, with a candy bar bonus.
That, my friends, is why so many marketers are referred to as prostitutes... and why the candidate who dropped her skirt was dropped from the show at the end of the task.
As "The Donald" put it so eloquently: You're fired!
The skirt-dropping candidate was fired despite the fact that she had fulfilled her mission -- to make money. Why? By over-selling sexuality, she left a negative over-all impression.
Sex is powerful stuff…use it wisely and sparingly.
= = = = = = = = = = = = = = = = = = = = =
Apprentice Marketing Secret #3: Cross-Promotion
= = = = = = = = = = = = = = = = = = = = =
I've talked about this concept until I am blue in the face, but I still meet prospective clients who
stubbornly say, "My product is such a winner that I don't need to partner with other businesses and give away any of my profits."
That's insane!
Or more delicately "No man is an island"…and no business is either. There's not a company on earth that can survive without a constant stream of qualified prospects coming through the door.
So it doesn't matter what industry you're in or what product/service you make available, whoever you are...
Tying your product to another popular product, service, business, or person is always a winning
marketing strategy.
"The Apprentice" has featured cross-promotions with Burger King, Pepsi, the Planet Hollywood restaurant chain, and other well-know, extremely successful businesses.
If these super-corporations benefit from cross-promotions, doesn't it seem logical that your
business can, too?
The biggest trend in high-end marketing today is film and TV cross- promotions. Ever since E.T. gave Reese's Pieces a huge boost, marketers have aggressively tried to get their products "placed" in films and television shows.
Having a good product or service is NOT enough... although it's certainly "Job 1." Quality and value bring your customers back for more. But how the heck do they do how wonderful your stuff is if they haven't even bought from you yet?
In order to make a sale, you need someone you can sell to. To achieve that you need effective marketing systems to get these people in your funnel in the first place.
Cross-promotion is the key.
Customers who are already "sold" on the business your partnering with become, essentially, pre-sold on you.
And cross-promotion allows you to expand your marketing reach without spending any additional marketing dollars.
Can you imagine how much Burger King would have to pay for a 15-second spot during "The Apprentice."
By appearing within the show in a carefully negotiated cross-promotion, Burger King gets all the gain (aka the audience) with none of the pain (advertising expenses)
What did "The Donald" get out of all of this? In addition to finding a company willing to let his
apprentices take over their business for the day, consumers will now "think Trump" when they purchase one of the burgers promoted on the show.
Clever, huh?
You're Fired... Fired-Up, That Is
I've "distilled" the essence of just three of the effective marketing concepts that Donald Trump has accidentally shared on "The Apprentice." They're the same strategies he uses in his own business, but he's let the cat out of the bag and now his secrets are YOUR secrets
If you're inspired by what you've read here and would like to go deep into Trump's mind, "The Donald" has written several powerful books filled with stories, anecdotes, secrets, and amazingly effective techniques for making it to the top... and staying there through thick and thin.
*Trump: How to Get Rich
*Trump: The Way to the Top
*Trump: Surviving at the Top
*Trump: The Art of the Deal
*Trump: The Art of Survival
Did you notice that each book leads with the word "Trump"? He never misses an opportunity to promote his brand.
I told you "The Donald" was a master marketer!
And consider this: if you can beg, borrow, or steal just one or two ideas from a man who's sitting on a billion-dollar empire... ideas that could jumpstart your business empire... wouldn't it be worth 20 bucks? (Less if you get a second-hand copy on Ebay).
This is your chance to be "The Apprentice" of Donald Trump... to learn from the master... without worrying about getting fired on national television.
Dan Lok
= = = = = = = = = = = = = = = = = = = = = =
A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title as the World's #1 Website Conversion Expert.
To find out what Dan is up to now, visit him at:
www.WebsiteConversionExpert.com
It's official!
Now in it's third season, Donald Trump's killer television series "The Apprentice" is officially a
"franchise."
With new seasons in the making, a clothing line that carries "The Apprentice" brand, DVD's in production, and mega-fortunes to be made, it's no surprise that the king of real estate... a man who knows a good thing when he sees it... is involved.
I like Donald Trump a lot.
Mostly because I learn something new from him every time I watch him in action.
One of the barbs critics aim at Donald Trump is that he's a shameless egomaniac who can't get enough of the spotlight.
Well, they may call it egomania, but from my perspective... it's a brilliant business strategy.
I'll admit it: I'm a marketer.
My job is to make people sit up and take notice of my clients (and their products or services), and to deliver a "brand" message at every opportunity.
That's exactly what "The Donald" does.
If that makes me him an egocentric, self-congratulatory target for media pundits, who cares? Because it also makes him a "household name"…in households from Bangor, Maine to Bangkok
Thailand.
Brand recognition is the foundation of every marketing strategy.
If you're a small business owner, YOU are your brand.
That means you must sell yourself as well as your product or service.
Trump understands the concept, and what's why you see his brand Trump on everything.
You've got to be willing to get name out there…
Willing to say, "Hey look me!"... Ready to stand up for yourself, believe in yourself, and blow your own horn…
Loudly and as often as possible.
Have you noticed that each episode of "The Apprentice" includes a segment devoted to a current Trump project?
This as an opportunity for "The Donald" to billboard a success story.
Week after week, he tells millions of people, "I'm a great real estate giant and here's the proof." Take a tip from "The Donald"…
You've got to be your own full-time marketing campaign 24 hours a day... because nobody else will!
Especially if you're an entrepreneur.
When you're the own of a business, especially a new business, it's kind of like being a parent.
Before your business can "talk"... before your "little one" has grown and established a reputation that literally "speaks for itself"... you need to be the "spokesperson."
How long will this last?
You may not want to hear this, but the answer is -- forever. You must always be ready to carry the banner for your business and your success.
So, before you give Donald Trump "two thumbs done" for shameless self-promotion, consider how his ego... and his knack for savvy marketing... is a real asset to his business empire.
If it's good enough for "The Donald," it's good enough for me... and YOU, too.
The next time you sit down for the next episode of the "Book Smarts vs. Street Smarts" season of "The Apprentice," open your mind.
Instead of picking at the negative traits of "The Donald" or his "top guns" Carolyn and George, think about their success and ask yourself...
What can I learn from this guy? How does he marketing himself? How can I adapt this concept to me and my business?
The truth is, if you can't get at least a handful of "golden nuggets" from this super-successful
entrepreneur, you may be hopeless.
What I'd like to do is share some of the key marketing insights I've learned from Donald Trump and "The Apprentice" that you, too, can use in your business.
Before we get to the marketing insights, however, there's a bigger business concept that you need to understand.
I'll give it to you the way I like best... straight...
"Lok-ed and loaded" to blow your mind:
You have something to learn from people of any age, any background, any education, and any level of success.
The candidate on "The Apprentice" can't hold a handle to Donald Trump's success. Yet each week, they pull rabbits out of hats, rising (more or less) to meet the challenges presented to them.
Every new task makes them better in business as they evolve, refine strategies, and respond to what they're learning. There's no better formula for success than the flexibility and resilience they demonstrate.
So don't just focus on "The Donald" for your weekly dose of marketing magic.
Keep an eye on the candidates, too! You never know who's got something to teach you.
= = = = = = = = = = = = = = = = = = = = =
Apprentice Marketing Lesson #1 - Too Much Is Never Enough
= = = = = = = = = = = = = = = = = = = = =
Actually, "too much is never enough" was a successful slogan from the early days of MTV, but it could just as easily be the "poster child" for marketing. You can never connect with consumers too frequently.
There's a marketing truism out there: To sell a prospect, you'll need to make repeated contact. That's why most direct mail campaigns use a minimum of three messages, why magazines put as many as five subscription forms in each issue, and why "The Donald" says the word "Trump" as many times as he can in every episode of "The Apprentice."
Does it make a difference? Can it make "The Donald" even more successful?
Definitely.
In the 21st Century, every consumer is bombarded with advertising messages…up to 3,000 a day for some people.
After a while, they just tune out. Or, if they don't tune-out, consumers are often so distracted that they don't really hear or see a marketing message.
It's more effective to send three mailers to 1,000 prospects than one mailer to 3,000though the cost is the same. Another approach is a "timed" or "sequenced" campaign.
In this kind of campaign, message #1 is a teaser. #2 is the "guts" and a gift offer. #3 gives ordering instructions. The sequenced approach allows you to generate both expectations and recognition.
Prospects look forward to hearing from you.
It doesn't take a rocket scientist to figure out that you need to keep hammering away at the eyes and ears of potential prospects. But the main reason for this many not be as obvious as you think...
By repeating your marketing message over and over, you "imbed" that message in the consumer's mind. Then, when the consumer needs what you have to offer, they'll think of you first... even if aren't actively marketing to them in the moment.
The goal is to make yourself the automatic go-to solution for a problem whenever that problem occurs. The consumer's sub-conscious will do the driving.
= = = = = = = = = = = = = = = = = = = = =
Apprentice Marketing Lesson #2 - Sex Sells, But Too Much Sex Repels
= = = = = = = = = = = = = = = = = = = = =
The candidates chosen for "The Apprentice" are uniformly attractive, articulate, and the kind of
people that most other people enjoy looking at.
The producers of the show -- including Mark Burnett who produces that other mega-hit "Survivor" -- know that sex sells on television.
Sex sells in marketing, too.
During the second season of "The Apprentice" when "The Donald" pitted the men against the women, tasks were routinely won thanks to sex appeal... women's AND men's.
(You may recall that the men's team used one of their attractive members to flirt with and win over a table of gay diners during a restaurant challenge.)
But if you weren't watching closely, you might have missed the episode where sex didn't sell -- big time... and THAT is the point of this mini-lesson.
In one of the last episodes of the second season, candidates were challenged to sell candy.
On one team, two blonde women donned matching red leotards and flashed -- their smiles only -- at male prospects.
Sales were brisk because, as we all know, sex sells... and for most men there's nothing sexier than a leggy blonde.
The other team was struggling, so with just minutes to spare before the end of a task, one team member offered to drop her skirt as a way to convince male passersby to buy her candy.
They bought... in droves.
They weren't buying candy, of course, they were buying sex... just like the guy who finds a car suddenly irresistible because of the leggy swimsuit model that's advertising it at the Auto show... and just like the guys who bought from the blonde "twins" on the other team.
The problem with the "buy my candy and you can see my buns" approach is that it was over the top.
As "The Donald" pointed out in the boardroom, the candidate wasn't selling candy... she was selling sex literally, with a candy bar bonus.
That, my friends, is why so many marketers are referred to as prostitutes... and why the candidate who dropped her skirt was dropped from the show at the end of the task.
As "The Donald" put it so eloquently: You're fired!
The skirt-dropping candidate was fired despite the fact that she had fulfilled her mission -- to make money. Why? By over-selling sexuality, she left a negative over-all impression.
Sex is powerful stuff…use it wisely and sparingly.
= = = = = = = = = = = = = = = = = = = = =
Apprentice Marketing Secret #3: Cross-Promotion
= = = = = = = = = = = = = = = = = = = = =
I've talked about this concept until I am blue in the face, but I still meet prospective clients who
stubbornly say, "My product is such a winner that I don't need to partner with other businesses and give away any of my profits."
That's insane!
Or more delicately "No man is an island"…and no business is either. There's not a company on earth that can survive without a constant stream of qualified prospects coming through the door.
So it doesn't matter what industry you're in or what product/service you make available, whoever you are...
Tying your product to another popular product, service, business, or person is always a winning
marketing strategy.
"The Apprentice" has featured cross-promotions with Burger King, Pepsi, the Planet Hollywood restaurant chain, and other well-know, extremely successful businesses.
If these super-corporations benefit from cross-promotions, doesn't it seem logical that your
business can, too?
The biggest trend in high-end marketing today is film and TV cross- promotions. Ever since E.T. gave Reese's Pieces a huge boost, marketers have aggressively tried to get their products "placed" in films and television shows.
Having a good product or service is NOT enough... although it's certainly "Job 1." Quality and value bring your customers back for more. But how the heck do they do how wonderful your stuff is if they haven't even bought from you yet?
In order to make a sale, you need someone you can sell to. To achieve that you need effective marketing systems to get these people in your funnel in the first place.
Cross-promotion is the key.
Customers who are already "sold" on the business your partnering with become, essentially, pre-sold on you.
And cross-promotion allows you to expand your marketing reach without spending any additional marketing dollars.
Can you imagine how much Burger King would have to pay for a 15-second spot during "The Apprentice."
By appearing within the show in a carefully negotiated cross-promotion, Burger King gets all the gain (aka the audience) with none of the pain (advertising expenses)
What did "The Donald" get out of all of this? In addition to finding a company willing to let his
apprentices take over their business for the day, consumers will now "think Trump" when they purchase one of the burgers promoted on the show.
Clever, huh?
You're Fired... Fired-Up, That Is
I've "distilled" the essence of just three of the effective marketing concepts that Donald Trump has accidentally shared on "The Apprentice." They're the same strategies he uses in his own business, but he's let the cat out of the bag and now his secrets are YOUR secrets
If you're inspired by what you've read here and would like to go deep into Trump's mind, "The Donald" has written several powerful books filled with stories, anecdotes, secrets, and amazingly effective techniques for making it to the top... and staying there through thick and thin.
*Trump: How to Get Rich
*Trump: The Way to the Top
*Trump: Surviving at the Top
*Trump: The Art of the Deal
*Trump: The Art of Survival
Did you notice that each book leads with the word "Trump"? He never misses an opportunity to promote his brand.
I told you "The Donald" was a master marketer!
And consider this: if you can beg, borrow, or steal just one or two ideas from a man who's sitting on a billion-dollar empire... ideas that could jumpstart your business empire... wouldn't it be worth 20 bucks? (Less if you get a second-hand copy on Ebay).
This is your chance to be "The Apprentice" of Donald Trump... to learn from the master... without worrying about getting fired on national television.
Dan Lok
= = = = = = = = = = = = = = = = = = = = = =
A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title as the World's #1 Website Conversion Expert.
To find out what Dan is up to now, visit him at:
www.WebsiteConversionExpert.com
Tuesday, November 20, 2007
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Thursday, November 15, 2007
Best Site For Starting an Online Business
If you're interested in starting an online business or want to take your current business to new heights but don't want to spend a fortune, there is a new site you should check out called Ebiz Launchpad. It is designed for people who either want to start online businesses or want to grow the businesses they have.
You can download over $19,188 worth of internet marketing tools (ebooks, guides, software, memberships) to get you started in any area you need help.
PLUS, Ebiz Launchpad will even build an optin subscriber list FOR YOU (you have heard the saying, "The money's in the list, right??)
Anyway, the best part is it's FREE. Go check it out...
http://ebiz-launchpad.com/ebiz/?aff=4767
You can download over $19,188 worth of internet marketing tools (ebooks, guides, software, memberships) to get you started in any area you need help.
PLUS, Ebiz Launchpad will even build an optin subscriber list FOR YOU (you have heard the saying, "The money's in the list, right??)
Anyway, the best part is it's FREE. Go check it out...
http://ebiz-launchpad.com/ebiz/?aff=4767
Thursday, November 1, 2007
How To Become A High-Paid Marketing Consultant Or Copywriter - FAST! Part 2
Copyright © 2006 Quick Turn Marketing International, Ltd.
Question: Dan, if you were starting out and had no references or a substantial resume, how would you go about finding paying customers for your services?
To answer your question, I'll assume you're a junior copywriter or marketing consultant.
When I first started out and didn't know a soul, I'd open the yellow pages and cold-call the business owners. I'd go to networking events and try to get business. (Sucks!)
Sometimes I'd do a little 'switchcraft' and call the companies who sent me direct mail letters.
Before I had a track record, I wrote a lot on a results-oriented basis. This is also know as a 'sink
or swim' or 'thrive or starve' approach.
I'd write an ad or sales letter for a client, with the guarantee that if the ad didn't work, I didn't get paid. If the ad did work, I'd receive a flat fee.
Once I'd proven myself as a credible, conversion-oriented copywriter, I switched to requesting compensation based on a percentage of the sales.
Ultimately, I changed to a flat fee, plus a percentage.
It wasn't easy. It's a good thing that 'thin is in' because I've been through a lot of lean and hungry months. I got ripped off so many times I can't even count them. Understand... I'm not saying this is what you should do, but that's what I DID.
In the beginning, you have to be pretty much shameless and willing to check your ego at the door.
Be prepared to take on any kind of job for any kind of price.
You want to make yourself damn busy. You want the law of supply and demand to work in your favor.
Your goal is to build up a portfolio of satisfied clients as quickly as humanly possible.
If it soothes your wounded ego, think of the process as 'earning as you're learning.' By taking a wide variety of jobs, you'll not only hone your skills a hell a lot faster, you'll also build up a reputation as someone who's 'earned his chops.'
And don't forget to collect testimonials.
Success breeds success.
Ultimately, just like me, when you're in demand, you'll be able to name your own price and do business on your own terms. If a prospect has a problem with how much you charge, you don't need to have a problem with them.
All you have to say is, NEXT!'
Don't worry, if you're good at what you do, you don't have to 'settle for less.' (If you're not good at what you do, and aren't striving to make yourself better, you have no business being in business.)
Here's another plus about providing good value: your clients will tell other people about you. You won't have to go looking for clients; clients will come looking for you. That's the position you want to be in…at the head of the 'receiving line,' picking and choosing your clients.
Your skills are in demand. The business world needs good copywriters. And good copywriters are rare. So the pro's in this profession are always in high demand.
As a marketing consultant or copywriter, you're better off if you don't have to engage in actively persuading prospects to hire you. You're in a much more powerful position, of course, if they come to you.
An excellent way to make yourself the 'go-to' writer that everyone wants is to establish yourself as an expert. Writing a book, creating a website and speaking at events are all excellent ways to gain a reputation as 'Miss Information' or 'Mr. Know-It-All.'
Dan Lok
= = = = = = = = = = = = = = = = = = = = = =
A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title as the World's #1 Website Conversion Expert.
To find out what Dan is up to now, visit him at:
www.WebsiteConversionExpert.com
Question: Dan, if you were starting out and had no references or a substantial resume, how would you go about finding paying customers for your services?
To answer your question, I'll assume you're a junior copywriter or marketing consultant.
When I first started out and didn't know a soul, I'd open the yellow pages and cold-call the business owners. I'd go to networking events and try to get business. (Sucks!)
Sometimes I'd do a little 'switchcraft' and call the companies who sent me direct mail letters.
Before I had a track record, I wrote a lot on a results-oriented basis. This is also know as a 'sink
or swim' or 'thrive or starve' approach.
I'd write an ad or sales letter for a client, with the guarantee that if the ad didn't work, I didn't get paid. If the ad did work, I'd receive a flat fee.
Once I'd proven myself as a credible, conversion-oriented copywriter, I switched to requesting compensation based on a percentage of the sales.
Ultimately, I changed to a flat fee, plus a percentage.
It wasn't easy. It's a good thing that 'thin is in' because I've been through a lot of lean and hungry months. I got ripped off so many times I can't even count them. Understand... I'm not saying this is what you should do, but that's what I DID.
In the beginning, you have to be pretty much shameless and willing to check your ego at the door.
Be prepared to take on any kind of job for any kind of price.
You want to make yourself damn busy. You want the law of supply and demand to work in your favor.
Your goal is to build up a portfolio of satisfied clients as quickly as humanly possible.
If it soothes your wounded ego, think of the process as 'earning as you're learning.' By taking a wide variety of jobs, you'll not only hone your skills a hell a lot faster, you'll also build up a reputation as someone who's 'earned his chops.'
And don't forget to collect testimonials.
Success breeds success.
Ultimately, just like me, when you're in demand, you'll be able to name your own price and do business on your own terms. If a prospect has a problem with how much you charge, you don't need to have a problem with them.
All you have to say is, NEXT!'
Don't worry, if you're good at what you do, you don't have to 'settle for less.' (If you're not good at what you do, and aren't striving to make yourself better, you have no business being in business.)
Here's another plus about providing good value: your clients will tell other people about you. You won't have to go looking for clients; clients will come looking for you. That's the position you want to be in…at the head of the 'receiving line,' picking and choosing your clients.
Your skills are in demand. The business world needs good copywriters. And good copywriters are rare. So the pro's in this profession are always in high demand.
As a marketing consultant or copywriter, you're better off if you don't have to engage in actively persuading prospects to hire you. You're in a much more powerful position, of course, if they come to you.
An excellent way to make yourself the 'go-to' writer that everyone wants is to establish yourself as an expert. Writing a book, creating a website and speaking at events are all excellent ways to gain a reputation as 'Miss Information' or 'Mr. Know-It-All.'
Dan Lok
= = = = = = = = = = = = = = = = = = = = = =
A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title as the World's #1 Website Conversion Expert.
To find out what Dan is up to now, visit him at:
www.WebsiteConversionExpert.com
Saturday, October 20, 2007
Your Private Label Internet Empire Is Here!
Today I want to tell you about a new site that I just came across. It's called Private Label Club and it's brought to you by Jason Oickle.
To say that I am impressed would be a major understatement. I mean, what he is offering to free members is just insane.
This is one of the very few sites that I have found that is litterally giving away so mach value to free members!
There really should be a monthly price tag on just the free membership alone!
Go see what I mean:
http://www.private-label-club.com/?plc=9927
What I love the most about Private Label Club is the powerful elite membership.
I mean, on top of the free content, as an elite member you'll also get 300 plr articles, 24 headers, 12 adsense sites and 3 private label ebooks. And you're going to get all that every single month like clockwork.
This is not just any old crappy content either!
Jason has a team of very talented people to make sure you get only the highest quality possible. It truly is superb, this is the only plr membership I will ever need.
I don't want to waste any more of your time so I urge you to click the link below and secure you're free membership before Jason decides to lock the doors forever.
Don't let someone else grab your spot!
Go now:
http://www.private-label-club.com/?plc=9927
Thank you for your time and I will see you in the members area.
To Your Success,
Starzlet
Monday, October 15, 2007
My Review of Traffic Secrets Unleashed
A brand new traffic manual has just hit the shelves that you have to check out immediately.
Traffic Secrets Unleashed by Jason Oickle promises to deliver all the secrets you need to know if you want to generate a constant flow of high quality visitors to any of your websites with very little effort on your part.
Does it live up to it's promises?
In one word... YES!
I have just finished reading Jason's new manual and I was literally glued to the pages from cover to cover.
This really is a pure beef, no filler manual and it is packed to the brim with everything you need to know to get some real visitors to your site.
Here is a just small taste of what awaits you:
* The best way to increase your traffic NOW!
* How to generate avalanches of traffic with no outlay whatsoever.
* Using viral marketing to explode your traffic.
* How to effectively generate low cost visitors.
* How to get the most out of your new and existing traffic.
* And SO much more!
Don't you think it is about time that you turn your website into a traffic sucking magnet so you can compete on the same level as the "big dogs"?
The best part is, you can get instant access to this manual at absolutely NO COST!
Go ahead and see what all the fuss is about:
http://www.trafficsecretsunleashed.com/?s=7919
To Your Success,
Starzlet
Monday, October 1, 2007
How To Become A High-Paid Marketing Consultant Or Copywriter - FAST! Part 1
Copyright © 2006 Quick Turn Marketing International, Ltd.
Question: Hi Dan, My husband and I are talented writers who produce enormous amounts of great content on a regular basis. I would desperately like to know how we can streamline our efforts and creativity into tons of well-deserved moolah.
We know how to create, to work hard, and to gets jobs done -- we just don't know how to stop reinventing the revenue-stream wheel. We're making a lot of changes in 2005 - I want to make sure they involve working smarter, NOT harder.
I can totally relate to your situation because I’ve been there myself!
The turning point of my life...what Oprah Winfrey would call a 'light bulb moment'... is when I stopped thinking of myself as a writer and started thinking myself as entrepreneur.
As a writer, or any profession for that matter, you get what I called “earned income.” You do a job; you get paid a buck. If you want another buck, you have to do another job in an endless cycle of more work for more money. It's exhausting!
What you need to do is to create multiple streams of income in your life...or more specifically, multiple streams of passive income, income that will keep coming in without much constant effort or supervision.
When people ask me, “Dan, are you a professional copywriter?” I always said, “Yes and No.” To me, writers are broke and entrepreneurs are rich.
I am an entrepreneur FIRST, a marketer SECOND, a copywriter THIRD.
Writing is a skill I HAVE, but I never look at myself as only a copywriter.
Marketing is a skill I HAVE, but I never look at myself as only a marketer.
What I really am is a professional businessperson. I am involved with quite a few companies owned and operated by other people, besides running two companies of my own.
And frankly, the reason I am doing hell a lot better than other writers who might have 10 or 20 years more writing experience than me isn't because I'm a better writer, a more creative writer, or a genius at writing...it's because I'm a genius at business and a much better businessperson (and with a well-developed ego, too!)
I surround myself with smart people. I know how to build a team. I know how to build businesses. I know how to leverage other peoples money and other peoples time.
Plus, I am a pretty good public speaker and leader so I can motivate and influence.
I don’t mean to brag here, but I am trying to make a point: Most writers know NOTHING else, except writing.
So the $64,000 question you gotta ask yourself is, “How I can leverage off my skill sets to create multiple streams of income?”
Can you use your skills to sell other products besides selling your own services? Do you have the ability to sell online and offline? Can you use your skills to write for entrepreneurs get a percentage of the sales generated?
You see what I mean? The minute you stop thinking like a writer, the sky’s the limit.
But I gotta warn you, the transition from a writer to an entrepreneur is NOT easy. And its definitely NOT for everyone. You’ll have to take risks... and that can be scary.
You’ll have to be willing to delay gratification and that can be tough in the age of 'I want it NOW.' But be prepared, when you’re selling a product, you might not see profits for months and months.
And there will be moments when you'll feel like giving up and going back to the same old, same old. You'll want to pull the covers over your head, curl up into a fetal position, and go back to your warm, familiar comfort zone.
Don't do it! If you can 'tough it out' and if you're willing to take the first step, you will be that much closer to your ultimate goals.
So the short answer to your question is to use your writing skill to build a business. Start a business in your spare time. Develop other essential skill sets that will make you a better entrepreneur.
And you'll always have your writing to 'fall back on' while you're building your empire!
Dan Lok
= = = = = = = = = = = = = = = = = = = = = =
A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title as the World's #1 Website Conversion Expert.
To find out what Dan is up to now, visit him at:
www.WebsiteConversionExpert.com
Question: Hi Dan, My husband and I are talented writers who produce enormous amounts of great content on a regular basis. I would desperately like to know how we can streamline our efforts and creativity into tons of well-deserved moolah.
We know how to create, to work hard, and to gets jobs done -- we just don't know how to stop reinventing the revenue-stream wheel. We're making a lot of changes in 2005 - I want to make sure they involve working smarter, NOT harder.
I can totally relate to your situation because I’ve been there myself!
The turning point of my life...what Oprah Winfrey would call a 'light bulb moment'... is when I stopped thinking of myself as a writer and started thinking myself as entrepreneur.
As a writer, or any profession for that matter, you get what I called “earned income.” You do a job; you get paid a buck. If you want another buck, you have to do another job in an endless cycle of more work for more money. It's exhausting!
What you need to do is to create multiple streams of income in your life...or more specifically, multiple streams of passive income, income that will keep coming in without much constant effort or supervision.
When people ask me, “Dan, are you a professional copywriter?” I always said, “Yes and No.” To me, writers are broke and entrepreneurs are rich.
I am an entrepreneur FIRST, a marketer SECOND, a copywriter THIRD.
Writing is a skill I HAVE, but I never look at myself as only a copywriter.
Marketing is a skill I HAVE, but I never look at myself as only a marketer.
What I really am is a professional businessperson. I am involved with quite a few companies owned and operated by other people, besides running two companies of my own.
And frankly, the reason I am doing hell a lot better than other writers who might have 10 or 20 years more writing experience than me isn't because I'm a better writer, a more creative writer, or a genius at writing...it's because I'm a genius at business and a much better businessperson (and with a well-developed ego, too!)
I surround myself with smart people. I know how to build a team. I know how to build businesses. I know how to leverage other peoples money and other peoples time.
Plus, I am a pretty good public speaker and leader so I can motivate and influence.
I don’t mean to brag here, but I am trying to make a point: Most writers know NOTHING else, except writing.
So the $64,000 question you gotta ask yourself is, “How I can leverage off my skill sets to create multiple streams of income?”
Can you use your skills to sell other products besides selling your own services? Do you have the ability to sell online and offline? Can you use your skills to write for entrepreneurs get a percentage of the sales generated?
You see what I mean? The minute you stop thinking like a writer, the sky’s the limit.
But I gotta warn you, the transition from a writer to an entrepreneur is NOT easy. And its definitely NOT for everyone. You’ll have to take risks... and that can be scary.
You’ll have to be willing to delay gratification and that can be tough in the age of 'I want it NOW.' But be prepared, when you’re selling a product, you might not see profits for months and months.
And there will be moments when you'll feel like giving up and going back to the same old, same old. You'll want to pull the covers over your head, curl up into a fetal position, and go back to your warm, familiar comfort zone.
Don't do it! If you can 'tough it out' and if you're willing to take the first step, you will be that much closer to your ultimate goals.
So the short answer to your question is to use your writing skill to build a business. Start a business in your spare time. Develop other essential skill sets that will make you a better entrepreneur.
And you'll always have your writing to 'fall back on' while you're building your empire!
Dan Lok
= = = = = = = = = = = = = = = = = = = = = =
A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title as the World's #1 Website Conversion Expert.
To find out what Dan is up to now, visit him at:
www.WebsiteConversionExpert.com
Thursday, September 20, 2007
What's the deal with Downline Secrets 2?
If you haven't heard yet... James Grandstaff has released "Part 2" of his "Downline Secrets."
Before I get to my review, I thought I should play a little catch-up in case you have no clue as to what Downline Secrets "Part 1" is about.
Basically with Downline Secrets part 1 you get free access to a recorded call between Mike Filsaime and James Grandstaff. Mike asks James questions about the success he had using InstantBuzz.com (a free advertising resource) to grow his downline.
You get access to the MP3 and PDF transcript of the call (which is nice because I don't always like to sit in front of my PC to read or listen to content.)
During the call James reveals how he used his free Instant Buzz traffic along with his (now proven) 3 step strategy to explode his downline into the thousands on complete auto pilot.
The cool part is he did it while maintaining his full time job as a PC support technician in Michigan.
And from there you have the opportunity to buy the same software that James developed to grow his downline and use it to grow your downline in any program you happen to be involved in.
So all-in-all DownlineSecrets.com is a great site and offers a lot of great info for free on how to build your downline using the web.
What makes Downline Secrets "Part 2" so much better is that it takes over where Downline Secrets 1 left off.
What I mean is this...
With Downline Secrets 1 you were left to figure out all the technical stuff in order to duplicate James' results for your MLM business. The software and detailed videos are fantastic but you still have to come up with the web copy, the hosting, the HTML page design and so on... The yucky stuff.
Let's just say his target market is much smaller because if you don't have the much needed technical skills or the money to hire those with the skills, you are pretty much out of luck and can't fully benefit from the entire system he is teaching.
This time around you get access to a call between James Grandstaff and Chris Zavadowski who is also very successful in the MLM scene. He grills James for over an hour and gets all the must know secrets out of him.
The system James is offering this time is over the top! He covers all the technical stuff for us this time and everything is completely set-up. All the technical issues have been removed. This is great because more people can now truly benefit from his teachings and proven system.
Now, I want to let you in on something...
Once you register for the call below you will see an offer for James' Elite upgrade membership. All I can say is ==> TAKE IT!
It's only $47 bucks and for what you get it's simply mind blowing!
In a nut shell... he's offering you a professional designed lead capture page that gives away a customized version of his new manuscript called 'How to Get Rich Building a LAZY Downline!'
This PDF is first customized with your affiliate links to several "generic" MLM training resources. As you give this thing away you will earn commissions from those you refer who upgrade in any of the programs.
And since they're all MLM related, the conversion rates should be extremely high!
All you do is simply advertise the lead capture page via the special link you get and James' software sends an email to your prospects (with a link to your customized PDF)
Everything is on auto-pilot!
Oh, and don't worry, the traffic aspect is even handled for you. Be sure to check out the bonus that's included :-)
See, I told you this thing was awesome.
As you can see, I'm totally excited about this because it's refreshing to see a great product come along that is truly capable of changing the lives of others.
So yes, Downline Secrets 2 gets my highest recommendation!
Sign up below and buy everything ;)
Here's the link:
http://www.downlinesecrets2.com/?r=9744
Take care of your business and yourself :-)
Sincerely,
Starzlet
Before I get to my review, I thought I should play a little catch-up in case you have no clue as to what Downline Secrets "Part 1" is about.
Basically with Downline Secrets part 1 you get free access to a recorded call between Mike Filsaime and James Grandstaff. Mike asks James questions about the success he had using InstantBuzz.com (a free advertising resource) to grow his downline.
You get access to the MP3 and PDF transcript of the call (which is nice because I don't always like to sit in front of my PC to read or listen to content.)
During the call James reveals how he used his free Instant Buzz traffic along with his (now proven) 3 step strategy to explode his downline into the thousands on complete auto pilot.
The cool part is he did it while maintaining his full time job as a PC support technician in Michigan.
And from there you have the opportunity to buy the same software that James developed to grow his downline and use it to grow your downline in any program you happen to be involved in.
So all-in-all DownlineSecrets.com is a great site and offers a lot of great info for free on how to build your downline using the web.
What makes Downline Secrets "Part 2" so much better is that it takes over where Downline Secrets 1 left off.
What I mean is this...
With Downline Secrets 1 you were left to figure out all the technical stuff in order to duplicate James' results for your MLM business. The software and detailed videos are fantastic but you still have to come up with the web copy, the hosting, the HTML page design and so on... The yucky stuff.
Let's just say his target market is much smaller because if you don't have the much needed technical skills or the money to hire those with the skills, you are pretty much out of luck and can't fully benefit from the entire system he is teaching.
This time around you get access to a call between James Grandstaff and Chris Zavadowski who is also very successful in the MLM scene. He grills James for over an hour and gets all the must know secrets out of him.
The system James is offering this time is over the top! He covers all the technical stuff for us this time and everything is completely set-up. All the technical issues have been removed. This is great because more people can now truly benefit from his teachings and proven system.
Now, I want to let you in on something...
Once you register for the call below you will see an offer for James' Elite upgrade membership. All I can say is ==> TAKE IT!
It's only $47 bucks and for what you get it's simply mind blowing!
In a nut shell... he's offering you a professional designed lead capture page that gives away a customized version of his new manuscript called 'How to Get Rich Building a LAZY Downline!'
This PDF is first customized with your affiliate links to several "generic" MLM training resources. As you give this thing away you will earn commissions from those you refer who upgrade in any of the programs.
And since they're all MLM related, the conversion rates should be extremely high!
All you do is simply advertise the lead capture page via the special link you get and James' software sends an email to your prospects (with a link to your customized PDF)
Everything is on auto-pilot!
Oh, and don't worry, the traffic aspect is even handled for you. Be sure to check out the bonus that's included :-)
See, I told you this thing was awesome.
As you can see, I'm totally excited about this because it's refreshing to see a great product come along that is truly capable of changing the lives of others.
So yes, Downline Secrets 2 gets my highest recommendation!
Sign up below and buy everything ;)
Here's the link:
http://www.downlinesecrets2.com/?r=9744
Take care of your business and yourself :-)
Sincerely,
Starzlet
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