Ordinary People, Extraordinary Income Review

Ordinary People Extraordinary Income: How Ordinary People Are Making Real Money On The Internet

In an age where "everyone" is claiming to have the right answer, finally there is one. A solution for ordinary people looking to make an extraordinary income… without the hassle and hype normally associated with these types of offers.

Ordinary People Extraordinary Income does just what it promises… teaches you exactly how anyone can create financial freedom and independence no matter their current income, education or experience.

http://tinyurl.com/26l2jg

These days most people find it virtually impossible to locate a book, course or any other product that delivers on its promise. How often have you seen ads for books, e-books or full courses written by so-called "successful" marketers claiming they have the solution to all your financial woes? How often do they deliver?

I have to admit going into this book with a lot of skepticism. Too many books claim you can make money on the Net, but then fail to deliver. Others are too complicated to read or simply don't provide the right information at the right time. Ordinary People Extraordinary Income is different from the rest. Why? I'll tell you.

The author, Dan Lok, is well-known as the World's #1 Website Conversion Expert. This guy dropped out of school and created his own Internet Empire. The man pulls in millions as a successful entrepreneur, marketing expert and mentor to others. People pay him thousands of dollars for his advice and time.

What's unique about this book is it reveals real success stories of people that made mad money within hours of carrying out the secrets in this guide. Imagine making $17,000 in 24 hours. What if you could make $350,000 a year working 10 hours or less each week? Find out how one reader made over $5 million in one year using the simple direct marketing secrets and strategies revealed in Ordinary People Extraordinary Income.

One last point… the success stories in this book are not crap. They are real. Real stories about REAL people just like you and me. People who had nothing, who started from scratch… but acted on an important secret… and now make seven-figure incomes.

Find out word for word what other ordinary people are doing to make their lives extraordinary. Here are just a few things you'll discover when you start reading Ordinary People Extraordinary Income:

* How anyone can create money out of thin air in just 48 hours or less, even if they've never sold anything online or offline before.

* How anyone can use low cost, free advertising to promote his or her site to millions of prospects every day.

* How anyone can easily create a product in a few days instead of months, then turn around and sell it for hundreds of dollars.

* How anyone can build a mailing list so big they will never worry about working again.

The skills and tactics addressed in this book are real… they can teach anyone what it takes to succeed.

http://tinyurl.com/26l2jg

What's even better about this tell-all book is it's written in plain English. Ordinary People doesn't jump around the bush. It tells you the secret. What's the secret? Just find someone who's already successful at what you want to do, and then copy them. Can it really be that easy?

Just ask the thousands of people making six and seven figure incomes. Their stories are all revealed in this interesting, one-of-a-kind guide. So find out how you can make the big secret work for you. Find out how to select your model and start making a six-figure income today.

I could go on and on, but you get what you pay for. Ordinary People, Extraordinary Income is a book I would recommend to anyone that feels ordinary, but wants to start realizing extraordinary financial income. Finally, a book that delivers on its promise.

http://tinyurl.com/26l2jg

How To Create Compelling E-mail Offers That Sell Like Crazy!

Copyright © 2006 Quick Turn Marketing International, Ltd.

If you want to create a dynamic e-mail campaign, you have to offer your clients more than a simple announcement.

Far too often people fall into the trap of believing an announcement is enough to entice their customer.

Unfortunately, an announcement does little to help compel or encourage your clients to buy from you.

If you want customers to buy from you, you’re far better off offering “special deals” or a “special offer” than simply offering an announcement.

Why?

An announcement says, “Hey, I have a new product!”

Wow, that’s terrific!

But what’s in it for the customer?

You have to think about what your customer’s needs are and how you are filling them with every contact you make.

An announcement doesn’t take these needs into consideration, and that’s why far too often announcements fail to produce results.

An announcement also lacks a call to action or an incentive for customers to contact you.

It doesn’t make sense to contact someone unless you are going to offer him or her an incentive to buy your product.

Keep this in mind when creating your next e-mail campaign.

Types of Promotions

So now you know you have to offer incentives.
Now, what kind of incentive do you offer in your e-mail campaign?

There are many different incentives to offer.
Most people rely on the special discount offer.

You don’t always have to offer a discount however, to get people to buy from you. You can for example, offer a new product to your customers.

Say for example, you offer them a free publication, like a subscription to your newsletter if they buy your product now. Or, you can offer them 20% off your latest publication when they order.

You can also offer special deals by recognizing some special event in your personal life. Most customers appreciate e-mails that include some personal information about you. For example, let’s say you have an upcoming birthday or anniversary to celebrate. In your e-mail, mention this.

Say, “Because it’s my birthday today I’m offering you a special discount.” This will help your e-mails appear more personal in nature.

You have to share personal information if you want to build trust with your clients. Let them know something about you.

Say for example you are sharing your 10th anniversary with your partner. Let your customer’s know you are offering a one-time deal because of this.

Another promotion you can offer your clients is the “special sale.” I like to call this the “Oops, I forgot!” or “Oops, I screwed up!” offer.

In this special bonus offer, e-mail your clients a day or two after you send out an announcement.

Then let them know you forgot to tell them something in the previous “announcement”, so if they order now, they can take advantage of your mistake.

Then offer them something. Then after a couple of days send them a last minute reminder. You can phrase it similar to, “We almost sold out, and we only have a few hours left, so act now so you don’t miss out. Remember, you’ll be reaping A, B, C benefits.”

Special offers are great during holidays, like Christmas, Halloween or even Valentines Day. Speaking of Valentines Day, remember your offers don’t have to be discounts. They can be something unusual, crazy or fun. Like on Valentines Day, offer your clients a rose or chocolate for ordering that day.

Your goal should be to keep things exciting and fun. Keep all your promotions an event.

Another way to produce more feedback from your e-mails is to send customers FAQ e-mails. Let’s say for example, you send an e-mail that creates some questions you’d like to respond to.

You can send an FAQ offer or follow up e-mail that answers all their questions and presents a new offer or special deal for your customers.

How Often You Should E-mail Clients?

How often should you e-mail your clients? If a customer consistently buys your products and services, you should send frequent e-mails.

If however, you are sending a special promotional offer to someone that has never ordered from you, don’t waste too much time on it.

My experience suggests customer’s who buy something once or twice are much more likely to buy again.

When Should You Send Your E-Mail Offers?

When should you e-mail your clients? The answer is “It depends.” My experience shows Tuesdays and Thursdays are the best days to e-mail people.

Why? Who knows?

It may be people don’t want to check their e-mail on the weekends. It may be they are
thinking of the weekend and not their e-mail on Friday.

They may have too much work to catch up on Mondays. For me, Tuesdays and Thursdays have always produced the best responses. Then again, I am focusing on B2B customers. Your experience of the B2C industry may be different.

These are just a few things you can do to spice up your e-mail campaign. The bottom line is this… whenever you send an e-mail, you have to create much more than a simple announcement.

An announcement isn’t going to call people to action. You have to carefully craft your e-mails, to encourage your customers to act. You want to offer your customers some incentive so they act on your e-mail immediately.

And one last point... Don’t reveal your price in the e-mail.

Your job is to entice, compel and motivate your customers to buy.

That’s the bottom line.

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A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Dan came to North America with little knowledge of the English language and few contacts. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title as the World's #1 Website Conversion Expert. To find out what Dan is up to now, visit him at:
www.milliondollarinternetpromotions.com

Ruthless Marketing System Review

If you're truthful with yourself, wouldn't you agree that in your market or niche...

There's a whole lot of money right now - that you're NOT getting!

Think of the difference it would make if not only you could make more sales, but build a larger base of customers who continue to spend money with you again and again, rather than stuff the pockets of the other competitors in your market. But is it really possible?

Yes. But you need to become a "ruthless marketer."

And that's what a new program called "Ruthless Marketing" can do for you.

"Ruthless Marketing" contains 1,068 cutting-edge secrets to instantly generate more money from your market or niche.

These tips, tricks, and little-known techniques are proven to generate tens of millions of dollars. In fact, this collection took over ten years to compile, and these ideas have earned the author over 70 million dollars. Even provided him with a few million dollar months!

So, it isn't at all surprising to know that these private files were meant for his eyes only! And now, once you listen to the 10 hours of brainstorming sessions and have access to these private files,.there's no reason you can't profit big-time by applying these secrets too. But understand this...

Don't let the title fool you... You see, "Ruthless Marketing" is not about lying, cheating, or ripping people off... No, No, No!

You know I would never recommend this to you if it was anything like that. But here's what this program is about. Being very aggressive at getting all the money that could and should be yours... and not your competitors!

The 1069 secrets in "RUTHLESS MARKETING" give you more leverage in all three of the critical areas that will make you the largest amount of money in your business:

Money- Leverage #1- Getting MORE NEW CUSTOMERS to seek you out and want to give you their money.

Money-Leverage #2- Then getting the maximum number of customers to KEEP COMING BACK to spend the largest amount of money with you! (NOT with your competitors!)

Money-Leverage #3- And get more of your customers to GLADLY GIVE YOU the maximum amount of money every time they buy from you.)

These are very aggressive ideas that will instantly transform you into a marketing attack dog!

Sneaky Web Design Tricks That Automatically Boost Readership & Drive-Up Conversion Rate!

Copyright © 2006 Quick Turn Marketing International, Ltd.

Do you have powerful, irresistible, conversion-oriented sales copy that's waiting to be
uploaded simply because you don't have someone to "design" your site?

Well, I've got news for you: Picasso doesn't do websites and you don't need a "museum piece." Your site needs to be visually appealing…inviting…easy on the eye. Nothing more, nothing less.

It simply needs to look and feel welcoming so you can maximize retention and maximize sales.

This means that you, too, can have a site that sells…and sells well…even if you don't have an art
degree, a graphics department, or a high-priced web design firm on retainer. It's true that design and copy go hand-in-hand, but -- this next bit is important, so pay attention --

Design should always work with your copy in a supportive role.

You read me correctly. Despite what graphic designers tell you (and each other), design is the tablecloth, not the meal. After all, it's your words that convince prospects to buy…not your clever use of color, graphics, or Flash animation.

In fact, on many sites, design elements aren't attention-getters. They're attention mis-directors. They draw attention to the design of the site and away from the message of the site. Design like that isn't helping you make a sale. It's just the opposite.

Its effect is self-defeating…like shooting yourself in the foot. Or worse! Like shooting your prospect in the foot and killing his/her interest dead.

Don't despair. Your design "phobia" doesn't have to hold you back, and you don’t have to engage the services of a psychotherapist to get to the root of your fears. You have nothing to fear but fear itself…the fear of not having a website with a fabulous message drawing in millions of customers.

Just put yourself in my hands for a few moments. I'll be your "doctor" with an easy-to-follow, two-part "prescription" for website design health. There's not a bitter pill in the lot…it's all easy-to-swallow (and easy to learn) stuff.

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"Sneaky" Pill #1 - The Black and White Pill

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Have you ever watched preschoolers with the BIG BOX of Crayola crayons…the ones with 64 colors in them. Little Mikey or Molly will use every single color on their tiny masterpieces and cover every possible inch of their "canvas."

Now that's fine for Mikey and Molly…they're in pre-school. Your website should be a study in
simplicity. Not too crowded…not too busy…not to colorful…not too-too in any way. For you and your website, too-too is a no-no, and the big box of crayons should stay in the drawer.

Start your search for simplicity by looking at the colors on your site. Nothing is simpler than black text on a white page… yet this is usually the most effective way to present a lot of copy.

The reason for this is elementary: The contrast is as strong and dramatic as it can be because black and white represent the extreme opposite ends of the scale. Any use of color is reduces the degree of contrast between start black and white.

Think about advertisements in fashion magazines or on billboards. A pink raincoat against a purple background? Or… how about white type on a lime green background?

Graphic designers use such colors for their visual impact because fashion ads are driven by pictures, not words. The colors achieve the opposite effect that you're looking for.

Bright colors detract from the text by making the words difficult to read. In fashion, this works to an ad's advantage by compelling the consumer to look at the clothing.

On a website, the wrong combination of colors makes reading the words frustrating and annoying. If you frustrate and annoy your visitors, what are the chances of them buying anything from you? (In the language of professional sales, "frustrating" and "annoying" are synonyms for "no sale.")

Don't annoy the consumers! Your job as a marketer is to make your copy as easy and hassle-free to read as humanly possible so that visitors will want to "set a spell" and read what you have to say.

Now don't get me wrong. The right use of color can certainly help make a more visually appealing site. There are brilliant designers out there who know how to use tones and textures so masterfully that sites are works of art AND sales monsters.

Don't fall into what I call the "Bells 'n' Whistles" swamp. Too much graphic activity will pull you and your website down like quicksand! Avoid the temptation to use unusual colors, combinations and flashy graphics simply because they’re available.

A little color goes a long way and primary colors are a better, more clearly defined choice.

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"Sneaky" Pill #2 - The White Pill

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Part of making your message easy on the eyes is to make it exceptionally easy to read. You want readers to breeze though your copy effortlessly. The best way to do that is to break up paragraphs into instantly scannable segments and provide plenty of white space.

What's the big benefit of a little white space? Short segments are easiest to scan and understand on the fly. And if your prospect is able to "absorb" your information easily…effortlessly…he/she is more inclined…is in fact COMPELLED to read further.

(In the language of professional sales, "compelled" is a synonym for "I've got you hooked and in a moment you'll be putty in my hands.")

The more you can break up your test into short sentences and paragraphs, the easier it is for
prospects to read. If your message looks like an easy read, chances of your prospect actually reading your letter improve significantly.

Don't use bleach to add more white to your site. Just remember to keep your page widths to a minimum and for a brighter, clearer, cleaner looking website.

Keep your text to a maximum width of 65 characters. That way your page should be easily readable from any monitor. (A rule of thumb is that you should always keep the ‘little people’ in mind. I mean those with the little 12” monitors set at 640 x 480.)

Warning! Warning! Warning.

Avoid at all costs, the need for horizontal scanning. It’s enough of a challenge to get readers to scroll vertically through your sales message. To ask them to scroll horizontally too is absolutely ludicrous.

It’s always a good idea to set your main page inside the width of the typical window. What this does is display an obvious page border so the reader knows instantly that he’s not missing out on anything.

With a border, the reader feels omniscient (all-seeing), "Ah. This is easy. I can see this
entire message easily. I think I'll read it in its entirety."

Without such a border, the reader feels confused, "Hey! What's going on here? I don't get it. This is annoying. I’m getting out of here."

Some people say it's better to light a candle than curse the darkness. Marketers say it's better to facilitate easy, problem-free reading of a simple, clean website than curse the fact that prospects kept their money to themselves.

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The Gold in the Nugget

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Simply put, your goal -- in design and copy alike -- is to simplify the process. Clarify your message so that it cannot be misconstrued. Provide a single direction for your prospect to proceed. Funnel them through your copy to the order page. Clarify your design so that your
message is not misconstrued. Provide a single focus for your prospect -- the words!

Now get out there and make yourself rich…and happy, too!

Dan Lok

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A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title
as the World's #1 Website Conversion Expert.
To find out what Dan is up to now, visit him at:
www.WebsiteConversionExpert.com

The Rebel Millionaire Review

Are you sick and tired of theses Internet Scams claiming to make you a millionaire over night?

Lets be honest it’s just not going to happen like that.

Who are they kidding, if it was that easy than everyone in the world would be a millionaire?

I’ve spent a lot of my own time, money and energy trying to find a way to make a legitimate living on the internet.

There are so many books, products and programs out there that promise you everything but deliver you very little. They all claim that you can “make money over night” with very little effort.

What I’ve come to find out is that nothing comes with “very little effort”. Money isn’t going to just come to you. You have to go and get it.

If you are willing to work hard and actually put in some hours on your computer then the
“The Rebel Millionaire” is what you’ve been looking for.

This course contains some of the most powerful direct marketing secrets that I have ever seen revealed!

I was amazed that the author would let go of these secrets for the price he was.

Don’t get me wrong the price is a little steep for the average person but I promise you it's worth every penny. I personally think he is crazy for doing it but I’m grateful at the same time.

The marketing secrets he shares in this course are the same ones that he utilized in building his own multi-million dollar direct marketing empire.

He covers everything from creating a product that “will sell”, finding businesses to outsource various aspects of your business that will save you time and money, writing powerful ad copy, how to properly test a product idea and know if it will make money before you even begin selling it, and so much more.

I study the course entirely cover to cover twice and have learned something new and more powerful each time. My copy is now covered in yellow stickies and highlighter marks. There is just so much astounding information in this book that it doesn’t matter how experienced a direct marketer you are. You will take away something that will improve your business in some way after reading this manual.

I highly recommend buying it, you won’t regret the decision. Will it make you a millionaire?

Only time will tell but I am confident that you will increase your sales and profits with any product or service after reading this manual.

Any business requires dedication and work, even an internet business. If you are serious about making money online, then check out the link.

This is definitely a train you want to get on before everyone else does.

The Shocking Truth About Web Traffic!

Copyright © 2006 Quick Turn Marketing International, Ltd.

“Dan, I'm stumped," said my client. (I'll call her Wanda Widget to protect her identity). “I’m getting more than 6000 unique visitors a month to my website, but I am only making 10 or 11 sales a month and my product is only selling for $97!”

Wanda had just hired me to critique her website, "Widget Talking Library, an online resource for the blind and visually impaired. For less than $100, people with vision problems could access a library of regular "talking books" plus a special resource section specific to their unique life circumstance.

After reviewing what she'd done, I told Wanda, "You’ve done a lot of right things. The Talking Library is definitely a niche market and you’ve got an info-product that your prospects truly want.”

I continued, “Your market has the money to purchase what you’re selling and you ARE delivering a ton of value for $97. It’s pretty obvious that the ONLY reason your website is not cranking out a lot more cash is… your sales copy is just not getting the job done.

Wanda was surprised and asked for details...

"It’s boring," I told her. "It’s dull. It’s not dramatic enough. It’s feature-oriented, instead of
benefit-oriented. There’s no call to action. There’s zero urgency."

"Wanda, the bottom line is… it sucks!”

Now Wanda is a tough old bird, so my criticism didn't knock her on her butt, it made her jump to her feet. "Eureka," she said. "You've found it. You've shown me the mistake I was making."

Wanda's story has a happy ending because together we helped her correct her mistake and change her website from a "wienie" to a "winner."

So my friend, the question is this: are you a "Wanda Widget"?

1. Is your web copy unproductive?

2. Are you still trying to find the 101 super-duper ways to drive a hoard of traffic to your website?

3. Are you still trying to compete with the world and get higher ranking on search engines on all the major search engines?

Don’t get me wrong, there’s nothing wrong with that. I do all that stuff myself. But it's not all that I do. Is it all that you do?

If it is, are you missing the mark? Yes!

And I'll tell you why: There's no point to spending all your time and energy enticing people to your website if your web copy doesn’t convert those visitors into buyers!

This will blow your mind: if your web copy sells, you really don’t need as much traffic to make a very good income online.

Which is easier: driving traffic to your website or making a few quick changes on your site’s ad copy?

The answer is a no-brainer.

Instead of making a sale every 600 visitors (and working like a dog to get those 600 visitors to come "sniffing around"), you can just fine-tune your sales letter (or have a professional do it) so you can start pulling sales from every 100, 50, or even 25 visitors to your site.

That's the way to increase your profits by 100%, 200%, or even as much as 1,700% without working any harder, without launching more products, and without any extra traffic!

Let’s get back to WidgetTalkingLibrary.com as an example and do some calculations here:

Wanda is selling a $97.00 "library card" offer that converts 1 out of 600 into customers (pathetic!) Wanda will only make $970.00 off 6,000 visitors a month! (double-pathetic!)

But that same $97 library card presented with a “killer” sales letter that converts just 1 out of
every 100 means she’s instantly increase her sales by 6-fold to $5,820.00 with the same amount of traffic!

You tell me… once you get up off the floor and the shock of this information has worn off… You tell me: is it worth the time and effort to “rework” your copy to make sure it squeezes every ounce of potential profit from your existing traffic?

Hell yes!

There's nothing smarter and more effective than having sales copy that's "gassed up and ready to go" BEFORE you spend the time and money to send traffic to your "pump."

Happy motoring!

Dan Lok

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A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title
as the World's #1 Website Conversion Expert.
To find out what Dan is up to now, visit him at:
www.WebsiteConversionExpert.com

The Underground Giveaway Has Unveiled!

Internet marketers have formed a highly classified alliance, underground, and they are now giving it away as a gift.

I was given permission by Aurelius Tjin (Owner of Underground Giveaway) to give you free private access to the membership worth $4197 and growing.

It has taken months for these marketers to prepare for the launch of this website and it is now available to people who have granted access.

So I urge you to go there now. I can't guarantee it'll still be free for much longer:

=> The Underground Giveaway Here

To Your Success!
Starzlet

Traffic Conversion Secrets Finally Revealed!

Copyright © 2006 Quick Turn Marketing International, Ltd.

"Dan, I need your help. The copy on my website sucks. It must. Nobody is buying my product…" Or ordering "my ebook"… Or signing up for "my course"… Or booking
"my services."

People tell me all the time that their websites "doesn't convert."

(Not sure what "conversion" is? It's that "magical" transformation that turns a site visitor into a product/service buyer)

If you're a website owner who's unhappy with the business your Internet presence is generating, I wouldn't be surprised if you think your copy is the culprit, too. A lot of people think that if there's a problem with conversion that the sales copy must be at fault.

This is WRONG THINKING…and potentially fatal to your website's success.

Don’t misunderstand me… My business is copywriting. It's my bread and butter. (Also my caviar and champagne!) I come from a traditional sales and marketing background where the emphasis is on "words that sell."

The world's most brilliant sales letter for the world's most incredible product won't necessarily generate the through-the-roof results you might expect. The truth is that turning a casual site visitor into a "here's my credit card take whatever
you want" buyer takes MUCH MORE than just effective copywriting.

Converting prospects into clients and customers takes more than a super headline… More than a list of "what's in it for you"… More than an ironclad guarantee and more than a page of testimonials from celebrities and authorities.

This isn't a war that will be won with words. You need more…much more.

If you think of your website as a high-powered sports car, your sales letter is the engine. But as any racer on the NASCAR circuit will tell you, without the right fuel and other essential components, an engine can't run smoothly and a car will never be first to the checkered flag.

I don’t care if you have the most powerful "engine" in the world…the greatest sales letter ever written. If you're not taking advantage of technology and leveraging human psychology in your sales and marketing efforts, you're simply out of the race.

I usually wear my copywriter's "hat" when I do the rant and load you up with lots of ideas for creating great sales messages. The how's and why's…the do's and don'ts… the nuts and bolts.

But this time around, I don't want to focus on the engine. Instead, we're going to make a "pit stop" to look under the hood of "killer" websites and talk about everything that's working to power their success.

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Conversion Secret #1 - Less Can Be More (Why the QUALITY of Your Traffic is More Important than the Quantity)

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The number of people that visit your website is meaningless if they don't buy anything when they're there. You can have ten thousand people hitting your site a month, but if they're looking for camping equipment and you're selling baby strollers, you're not going to convert a single visitor.

And if you're paying per click, this will kill you. Your marketing dollars are going up in smoke.

On the other hand, you can have less traffic, but if they’re targeted, you’ll have a very high conversion rate. If your baby stroller site has a banner ad at a baby formula store, chances are the people who click through will be more likely to buy from you.

Here's something you MUST keep in mind: "more likely to buy" doesn't mean that they will buy. That’s why tracking your traffic is so important. You have to know exactly where your traffic is coming from.

Are they from Per-Pay-Click? Are they from affiliates? Are they from offline marketing? What percentage is from what promotion? Unless you know the answers, you
can't build on your success.

You can't improve something you can't measure.” W. Edwards Deming, management expert.

A steady flow of QUALITY traffic and information about where it comes from will affect your conversion rate just as much as the quality of your sales message.

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Conversion Secret #2 – Don't Let A Good Answer Get Away (Exit Poll)

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No one expects a 100% conversion rate, of course. You may dream about it, but, depending on what you’re selling, if you're getting a 2-3% conversion, that's
pretty damn good.

Okay, you're not converting 97% of the people that come to your site… But does that mean that their visit has to go into the "lost cause" column? No way!

If you paid to have those people visit, you can't just let them get away! You need to get some kind of return on your investment. Why not do an exit pop-up survey, asking them why they’re not buying?

Want to really get a visitor's attention. Use an audio pop-up. When people leave your site you can have a pop-up with an audio portion like this:

“Wait, before you go, could you please help me out?
I'm not trying to sell you anything, I just need some information. Could you tell me the single biggest reason that you’re not giving us a try today? What’s the ONE reason that’s stopping you from purchasing (my product name)? Just fill out the box below and click on the submit button. Your opinion matters to me..”

Boom! You've just created your own "consumer feedback forum" and you haven't spent a penny on some high-priced focus groups. Once you get a bunch of responses to your exit poll, you'll be able to identify patterns in what people say. Use what you
learn to make the changes that you know for certain will bump up your conversion rate.

Success and failure shouldn't be based on guesswork or assumptions. It doesn't matter what you think is the reason people aren't buying. It doesn't matter what I
think is the reason people aren't buying.

The only thing that matters is what your customers think…that's the "pulse" of the marketplace and the lifeblood of your future business. And with an exit survey, your customers will tell you what you need to do in order to convince them to buy your product!

People consider me a marketing wizard because I'm so good at market research. Well, I may be a "wizard," but I'm not a genius, and I certainly didn't earn my Ph.D in marketing. That's because you don't have to be marketing genius to get your finger on the pulse of your industry.

Here's the secret: I am not the marketing wizard. You’re not the marketing wizard. Your CUSTOMER is the marketing wizard.

All you have to do to learn the "mysteries" of more sales is ASK your customers… And make sure you ask the people who decided not to be your customers, too.

Just ask and they’ll tell you. Then take what you've learned, incorporate it into your sales message, and watch the "no sales" turn into "sales" so fast that you'll get a speeding ticket for all that fast-moving, fast-buying traffic!

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Conversion Secret #3 – Take a Tip from the Tortoise (slow and steady wins the race)

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Far too many Internet marketers try to close the sale with one step. Are you one of them?

Do you run an ad in some ezines, post a couple of Pay-Per-Click ads, then sit back, relax and wait to enjoy "the show"? Do you assume that people will notice the ad, read the ad, get excited by the ad, go to your site, read your sales pitch, pull out their credit cards and buy from you?

Do you expect to accomplish all that with ONE STEP?
Give me a break. What are you thinking?

That's like you’re trying to have sex on the first date.

You might get away with it. (You might get some sales and be profitable) But chances are, without a little coaxing from you at every step in the process, you'll be going home alone.

Take it slow, will ya?

Show some class. Have some manners. Get to know each other. Share some stories. Make a connection. Develop a relationship before you try to close the “deal”. People buy from people they trust. So you’ll make a lot more sales if you take the time to develop a solid relationship.

How do you convince website visitors that you're one of the "white hats"? Start building that relationship. One way is by giving more than you get.

Give them a free report. Give them a free mini-course. Give them a free ebook. Give them a free chapter. (Are you getting the idea that "free" may be the most important word in relationship-building on the Internet?)

Bribe them and get them to give you their name and email so that you can follow up with them using an autoresponder. And don't forget to make it simple.

One easy-to-use option is a hover ad that drops down on your visitor’s screen when they visit your site, inviting them to "opt-in" to your free offer. Why a hover ad? Testing shows hover ad gets more attention than traditional pop-ups.

A more advanced way…and to some a less "savory," but extremely effective way…to capture contact information is to make your home page an opt-in request.

Basically, a visitor can't get to the rest of your site without providing contact information. You qualify them before you let them read your sales pitch! That’s pretty brilliant if you ask me!

The opt-in doesn’t have to be fancy. And it definitely shouldn't be very long. Just a killer headline and some equally killer benefits. That’ll do it.

A good example of this kind of approach in action can be found here: http://www.extremewebcopymakeover.com

Don't blow it! When you follow up with them, you don’t just want to pitch them. You want to deliver value in your autoresponder messages. Educate them. Teach them something. Then just have a little plug at the end.

Remember I said that people buy from people they trust. If you're constantly selling things, then you're a salesperson…and your motives are immediately suspect.

But if you're constantly giving things away, sharing ideas, giving more than you're getting, you're a valuable resource…a good friend…a trusted advisor. (There's the secret password -- trust!)

And the beauty is…what you give away doesn't have to cost you a penny.

Let’s say you’re selling an ebook, you can actually take the first 3 chapters of your ebook and turn them into a series of autoresonder messages. This is a great way to give them a taste of what you’re selling and to prove that you're the "real deal."

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Conversion Secret #4 – Hear Ye, Hear Ye (Audio on the Internet)

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When I talk about copywriting, I often talk about how important it is to engage the reader's senses. Make them see with word pictures… Make them feel with hot-button language. The more senses that are involved, the more likely it is that your prospect
will be sold.

Using audio on your site is a sense-sation.

With audio, you appeal to a completely different sense than the average site. The web is full of visual appeal, but with audio, you suddenly connect with a visitors ears with a whole new component -- a verbal component.

Your spoken words will strike an emotional chord with visitors and connects on a "human" level in an otherwise electronic world.

And here's something that every website needs: excitement. Because it's rare, audio is unusual and attention-getting. It's brand new, instead of the "same old, same old."

(This won't be true forever, of course, but for now, you can take advantage of audio's scarcity.)

Your audio features don’t have to be limited to you. You can also use audio testimonials. Instead of just having a written testimonial, why not offer a "listen
to what this satisfied customer" opportunities and add audio testimonials to your sales page.

Don't let your fear of the unknown or a fear of failure hold you back. You don’t have to be a techie to utilize and implement these technologies. If you've got the will, I'll show you the way:

This is a list of website conversion tools that I use and recommend to my clients so that they can add "bells and whistles" quickly, easily, and inexpensively.

http://www.danlokrecommends.com

Okay, now my secrets are your secrets. The same tricks and techniques that I've used to achieve astronomical traffic conversion levels are now at your disposal.

They've been tested and refined and re-tested. They've worked for me…and they've worked for my clients (who, by the way, paid me a fortune to implement them on their behalf).

I know they'll work for you. Let me know when they do. I'd like to add your success story to an upcoming issue of the Rant.

Stay Lok-ed and loaded for success,

Dan Lok

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A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title as the World's #1 Website Conversion Expert.
To find out what Dan is up to now, visit him at:
www.WebsiteConversionExpert.com

AdWords Ads Now Free?

A new breakthrough secret is all you now need in order to get your Google AdWords pay-per-clicks FREE!

A gentleman from New York discovered what he calls an “oversight” on the part of 99.9% of all marketers that allows him to get otherwise paid-for advertising at Google as well as all other search engines that allow sponsored ads.

And no, nothing about his “secret” is illegal – nor does it require that you know someone on the “inside” at Google, Yahoo, MSN, Overture and others.

Instead, the New Yorker boasts proudly “…this is something that I caught onto just before 2000 when there was so much search engine craze running around, and started doing small just to test things at first … but which I later expanded on after getting the hang of it.”

This same fellow went on to start and operate sixteen separate online companies selling everything from pet food, DVDs, children’s toys & games, books, software, and sold not only his own manufactured products but became an affiliate for other web businesses – all the while applying his mastermind secret.

Over the course of nearly eight years the New Englander confesses “I’ve actually gotten over $87 million in advertising that using my secret I never had to pay for … and the largest share of which was more recently in Google pay-per-clicks as well as other forms of pad advertising at search engines … all of which I got for free …”

So powerful is his secret that he’s able to monopolize any niche online, and can always secure the top premium spots just above the usual organic results featured at most search engines.

He still has to set up an account with the search engines – but after applying his secret he is removed from having to pay for all the costs otherwise involved.
Again, nothing about his secret is either illegal or robs from the search engines.
One spokesperson from one of the most popular search engines said chuckling after being made privy to this amazing secret “Wow! Ha! This is really unique … and in my expert opinion it would only serve to enhance and bring more business to us at [name of search engine withheld for legal & confidentiality reasons] and not cause us to lose business in the slightest. Amazing!”

The northerner revealed that in this nearly eight years’ period of time since applying his secret he’s done well over $300 million in sales revenue with a most diverse line of products, and most recently in the last two years netted nearly $166 million after really “buckling down and pressing my secret to its fullest potential.”

Now to everyone else’s fortune, the city slicker is releasing his secret for getting an unlimited amount of pay-per-click ads to the general public. But he’s not promising any of us for how long.

A bit of an eccentric, the gentleman says “We’ll see just how long I can make it available before it saturates things.”

One famous public web guru pointed out that although this man may gain economically more so as a result of the publication of his secret “he’s already so amazingly rich that whether he continues or discontinues its sale will neither make nor break the man, but not grabbing it for yourself while it’s still available could prove disastrous for you as you may only have one chance, and a very limited one at that, to get this.”

It is currently available at:
http://tinyurl.com/23lvq9

…so you may want to head on over there now and get it.

It’s in a very easily readable format and is quickly and readily understood and mastered by anyone with even a 4th grade reading level.

While you’re there, why not scroll down and review for yourself the huge successes others are now having with this incredible breakthrough in targeted advertising now made freely available to the rest of us?

How To Get Rich ONE Site At A Time!

Copyright © 2006 Quick Turn Marketing International, Ltd.

Are you fickle? (Do you even know what "fickle" is?) According to Merriam-Webster Online, "fickle" is defined as "given to erratic changeableness."

And when it comes to website success… If you're fickle, you're in a pickle!

One of the biggest problems that crops up with my clients is that they always to seem to be too focused on the *NEXT* "big thing"…long before they've perfected the science of their *CURRENT* big thing -- their existing website.

As an entrepreneur, you should always be on the lookout for the next new ideas, the next challenges, the next possibility for success…but don't be fickle!

Clients say to me, “Dan, what am I doing wrong? I've got 8 or 9 websites up right now and I am starting 3 more this month. But I don’t know why am I not making much money with any ONE of them."

Wake up and smell the coffee, you Fickle Fiend!
You're working on TOO MANY WEBSITES!

I've seen this so often it hurts…instead of putting effort into making their existing website more compelling, more effective, and more profitable, Fickle Folks are way too focused on that elusive "next big thing"…

And when their first website doesn't deliver on the promise, they don’t ask "Why?"… They don't try to fix what may be broken…

They just change their focus and concentrate on building another website that they're certain is going to be "the next big thing."

And when that doesn't work…probably for the same reasons that Site #1 didn't make any money…they'll start another new site and another and another in an endless cycle of "no return on too much investment."

If that's not the fast track to bankrupt-and-out-of-business, I don't know what is!

As you know, I am a big believer in multiple streams of income. So, I am not saying you should be have multiple websites.

BUT…make sure your existing website is as strong, solid, and successful as you can make it before trying to grab the gold ring and the next "big thing."

Don't take the "fickle" path to the Poor House. Stay focused on promoting just one website …and promoting it effectively! Put on blinders to other distractions and keep your eye on the prize: making that ONE website as profitable as possible.

Dan Lok

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A former college dropout, Dan Lok transformed himself from a grocery bagger in a local supermarket to a multi-millionaire. Today, Dan is one of the most sought-after business mentors on the Web, as well as a best-selling author. His reputation includes his title as the World's #1 Website Conversion Expert.
To find out what Dan is up to now, visit him at:
www.WebsiteConversionExpert.com